We wanted to get in touch with you to share some insight into the business protection gap that your SME business owner clients could be facing.Business protection accounts for 1% of sales*, despite there currently being more than 1.4 million small to medium sized businesses with employees in the UK**.There’s a clear need for protection to ensure the business continues to operate should the director or a key employee be diagnosed with a critical illness or die.
Our guide highlights how you can make the most of the opportunity to provide your business clients with the protection they may need and how we can support you with your client conversations.
We’ve also looked at some key facts relating to the business protection market in the UK, along with information on the types and amount of cover your clients may need and our 2022 claims statistics. You can find this in our Business Protection Facts leaflet.
I’d be delighted to discuss the business protection opportunity with you and the specific support we can provide in engaging with your clients. In the meantime you can find out more about business protection here.
*Swiss Re Term and Health Watch, 2023
**Business population estimates 2022 Gov.UK